Replacing The User Story With The Job Story

I’ve written about the problem with user stories before. At the time, I found it better to just have the team talk over proposed changes to the product. This worked great when the team had gelled and the product is very mature; however, now I’m working with a new team and building a product from scratch. In this case, because our canvas is blank, we are having trouble getting on the same page when it comes to customer motivations, events and expectations.

But today, things have turned around. I’ve come across a great way to use the jobs to be done philosophy to help define features.

I call them Job Stories.

Source: https://medium.com/the-job-to-be-done/replacing-the-user-story-with-the-job-story-af7cdee10c27#.d2i0y9o93