If You Want…

Seth Godin:

Most of all, if you want customers to hear about you, make something worth talking about. And if you want customers who are loyal, act in a way that deserves loyalty.

This was a nice read from Seth, but I especially wanted to focus on the last paragraph of his post.

Source: http://sethgodin.typepad.com/seths_blog/2015/02/if-you-want.html

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