Make things people love

So you’re making something that you think people will like. That’s excellent. But understanding exactly how and where your product fits into someone’s life — what real problems it will solve for them — can be a murky process.

Part of the reason it’s so difficult is that people are notoriously bad at articulating what it is they actually want or need (just ask Henry Ford).

Interesting piece on connecting with your users.

Source: https://slackhq.com/make-things-people-love-513cc4e6344c#.b5wdb15p8

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