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Seth Godin: Back when Superman used to change into his outfit in a phone booth, the question was: where does he put Clark’s shoes? Because even if he could compress them with his super strength, they’d be ruined. Organizations that need to adopt different personas often get into trouble. On one hand, most of the time, they’re invisible. They’re a boring bureaucracy, optimized for stable jobs, predictable if not low-cost processes, mediocre customer service and average (or below average) user interface design. They’re a monopoly and they act like one. But then, when things break, they’re expected to act like

Nathan Kontny: My 2011 startup with Y Combinator imploded, largely because we couldn’t get enough traction. What was I going to do next? And more importantly, how was I going to avoid repeating my mistakes? [..] It’s happened for me. I went from that miserable failure of a startup to realizing I needed to get better at audience building before my next venture. And so I practiced my craft of writing and storytelling on my blog. One article a week. Tell a good story. Me or someone else figuring out some problem through some conflict. My audience grew. Source: https://m.signalvnoise.com/my-2011-startup-with-y-combinator-imploded-largely-because-we-couldnt-get-enough-traction-d900976d7bbc

When was the last time you got completely unfiltered feedback? Do you dread presenting your big projects to your team because you fear their harsh critique? With so much at stake, it’s no wonder that so many people choose to play it safe rather than to take a risk. The problem is, playing it safe leads to work that’s average at best. But it doesn’t have to be this way! Research into feedback abounds, and countless companies are stepping forward to share what works for them. Ed Catmull, co-founder of Pixar and the author of Creativity, Inc., introduced the concept