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The Orange Juice Test
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The Orange Juice Test

Des Traynor: Spending money is very easy. Spending money effectively is very hard. There are lots of dodgy people & service providers out there who will promise the world, send the invoices, and deliver mediocrity six months late. Or worse.It’s helpful if you can eliminate these chancers from your considerations early on, to make sure

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The 4 questions you should stop asking during your one-on-one meetings

Claire Lew: Looking at the clock. Staring into the distance. Short, nondescript answers. A CEO recently told me how he’d frequently see this body language from an employee during their one-on-one meetings. Flat. Disinterested. Preoccupied. It felt lousy to witness, but it’d always been this way. He’d silently concluded that he was wasting both of

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Opening Up Our Beta Program

  We’ve decided to open up our beta program, this will let you, our users, be able to test new features before we release them to the general public. If you’re interested, please fill out the form below, and we’ll get in touch.

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Ryan Holmes talks about the tech job no one talks about

Hootsuite’s Ryan Holmes: Mention “tech jobs” and thoughts typically turn to developers — the programmers and engineers who translate great ideas into working technology and keep the platforms we all use humming along. But the reality is that it’s impossible to scale and sustain most software platforms today without a highly capable, highly trained sales team. Indeed,

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Learning by fixing
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Learning by fixing

Drago Crnjac: Breaking things and fixing them again is one of the best ways to learn. I learned this lesson early, thanks to my younger sister and her Japanese robotic toy dog. Somehow, I convinced her to let me take apart her robodog so I could see how it works. “I’ll put it back together.

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Steve Jobs’ Secret for Eliciting Questions

Andy Raskin: Last month, I was enjoying the remarkably good crab cake and poached eggs at Just for You Café in San Francisco’s Dogpatch neighborhood, when I overheard a mentoring session taking place at the next table. I recognized the mentor as the famous, fifty-something ex-CEO of a household-brand Internet company; the mentee, I pieced

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The Little Trade-Offs

Claire Lew: I was running a leadership training a few months ago, when a CEO said this to me… “I think I know why it’s so easy to become a bad manager, even when we don’t mean to be: It’s because of the little trade-offs.” I nodded and smiled. I knew exactly what he meant

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A Spring Cleaning

It’s spring, so we’re making a updates to our home page and blog. First thing you may notice, we’ve brought our blog inside our main site. Where the blog was originally reachable at https://blog.flybase.io, it is now https://flybase.io/blog/. We decided to do this to make everything more unified, it seemed fitting. We’ve been hard at

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Clark Kent’s shoes

Seth Godin: Back when Superman used to change into his outfit in a phone booth, the question was: where does he put Clark’s shoes? Because even if he could compress them with his super strength, they’d be ruined. Organizations that need to adopt different personas often get into trouble. On one hand, most of the

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3 Marketing Techniques Every Startup Must Master
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3 Marketing Techniques Every Startup Must Master

Remember Pokémon GO? Of course you do because it was all you heard about for a few quick months in the summer of 2016. With millions of people downloading and playing the game, retailers and restaurants leapt at the opportunity to sponsor in-game experiences. Players flocked from location to location to virtually battle one another

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